ArcelorMittal, a renowned industry player, partnered with SQLI Digital Experience to revolutionize their eCommerce strategy. The project involved leveraging SAP Commerce and Izberg to transform ArcelorMittal’s existing eCommerce platform into a leading marketplace for the B2B steel industry. This bold move aimed at providing quality industry product sellers with a new online sales channel, while offering steel-processing companies a one-stop-shop experience.
The results were impressive. ArcelorMittal’s marketplace is set to become the reference for B2B industry. The soft launch went smoothly and the final stages of the third phase were successful. The project has resulted in international B2B customers benefiting from a larger variety of e-steel and industry vendors leveraging the ArcelorMittal brand recognition to increase their own sales. Furthermore, ArcelorMittal has significantly increased their online sales revenue.
- Strategic use of SAP Commerce and Izberg can transform an eCommerce platform into a leading industry marketplace.
- Partnering with a digital experience agency like SQLI can lead to smooth project execution and impressive results.
- Transforming an eCommerce platform into a marketplace can significantly increase online sales revenue and brand recognition.