AI-Driven Catalog Uplift for Chadwicks Group: 20,000 Enriched Products
Chadwicks Group, Ireland’s leading builders’ merchant, faced challenges managing over 200,000 SKUs with inconsistent product data. Manual enrichment was time-consuming, leading to lost sales and missed conversion opportunities. Youwe implemented Spider, an AI-driven solution, to automate data collection, competitor research, and product enrichment. The system enriched 20,000 products, boosting marketable catalog uplift by 43% and saving 3,360 hours of manual labor. Chadwicks now offers a more complete product database, increasing online visibility and sales potential. Using AI, the platform standardized product descriptions, improved readability, and integrated competitive analysis to ensure optimal positioning. The result was a streamlined, data-rich catalog that enhanced customer experience and marketability.