Automating Campaigns for Stadstheater Zoetermeer: Boosting Visibility on Meta & Google

Stadstheater Zoetermeer faced challenges with a constantly changing program and fluctuating ticket availability, making manual campaign management inefficient. By implementing automated Ad Grants campaigns, they ensured consistent, relevant, and style-aligned visibility across Meta and Google without requiring constant team involvement. This automation led to increased audience engagement and creative freedom within the team. The partnership with Afdeling Online enabled seamless integration of advanced tools, resulting in measurable improvements in campaign performance and operational efficiency.

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Case study originally published by Afdeling Online: February, 2025 ?
Added to Agency Inside: March 6, 2026