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CAF's Magento Webinar Success: 53.47% Attendance Rate

Brand
CAF
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Charities Aid Foundation (CAF) aimed to empower UK charities with efficient fundraising tools and boost donation growth through a digital marketing campaign. By launching a webinar series using Act-On marketing automation and Oktopost, CAF achieved a 53.47% attendance rate, surpassing the industry average of 36%. The campaign also delivered a 61.04% response rate, demonstrating strong engagement with both new and existing customers. The success highlights CAF's ability to leverage Magento Commerce platforms for effective lead generation and customer nurturing.

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Case study originally published by Youwe: February, 2025 ?
Added to Agency Inside: March 5, 2026

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