Carglass's Employer Branding Strategy: Stronger Merk
Carglass faced the challenge of attracting better candidates but lacked a clear story. Our employer branding strategy created a narrative that aligned sollicitanten with the brand's values. Through a deep discovery project, we developed a compelling brand concept that became a reference for customer service. The campaign included a memorable jingle and visual elements, helping the brand stand out on the job market. The result was a stronger, more recognizable brand that now serves as a benchmark for the industry.
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Case study originally published by iO Digital:
February, 2024
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Added to Agency Inside:
March 4, 2026
