Ciao tutti's Blog Platform Upgrade: Streamlined Experience for Italian Travelers
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Ciao tutti's blog platform was revamped in 2015 to offer a more organized experience for Italian travelers. The new design and features improved readability and accessibility, with an interactive map and categorized articles. Saskia Balmaekers, the brand's founder, transitioned from hand-to-hand distribution to a fully digital presence, leveraging the platform to reach over 50,000 visitors monthly. The platform's evolution reflected the brand's growth and the need for a more structured online presence. The upgrade also supported the launch of a webshop, enhancing the brand's offerings and customer engagement.
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Case study originally published by Stuurlui:
November, 2025
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Added to Agency Inside:
March 2, 2026