Clearhill, a leader in the entertainment sector, partnered with Sugar Rush to revolutionize the traditional gaming industry. The task was to develop a customer rewards mobile app that offers cashless payments and triggers physical onsite machines, creating a seamless ecosystem for the users. The app, named Funhub, converts cash into digital Fun Coins, allowing users to activate onsite machines and earn points.
The result? A turnover increase from £3 million to £7 million, marking a significant milestone in Clearhill’s journey. The app was a finalist for ‘Best App of the Year 2024’ at both the Digital DNA and Spider Awards, a testament to Sugar Rush’s innovative approach and Clearhill’s vision. The app is now key to Clearhill’s scalability strategy, aiming to expand their product base and disrupt the traditional industry.
- Transitioning to a cashless system can significantly boost revenue and enhance user experience.
- Integrating digital and physical experiences creates a seamless ecosystem for users.
- Investing in innovative mobile app solutions can disrupt traditional industries.