Farmaline's Tech-Driven Growth: 15 Years of Innovation
Farmaline, a Belgian online pharmacy, transformed from a side project into a market leader in the Benelux through iO's strategic blend of technology and marketing. Over 15 years, iO and Farmaline collaborated to develop a custom platform meeting strict legal and pharmaceutical standards, enhancing digital presence and campaign effectiveness. The partnership evolved from a technical focus to a multidisciplinary approach, leveraging iO's expertise in digital marketing and tech solutions to drive growth and innovation. The result? Farmaline now leads in the Belgian pharmacy sector, with a robust online platform and optimized performance campaigns across the Benelux.
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