From Static to Dynamic: BAR Afvalbeheer's Logo Revamp
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BAR Afvalbeheer's logo was perceived as static and formal, with the brand name BAR embedded as an island. The client sought a modern, dynamic identity that conveyed collaboration and innovation. The new design uses motion and vibrant elements to reflect energy and professionalism. The revised logo now seamlessly integrates with the target audience's imagery, enhancing brand visibility and alignment with the values of partnership and progress. The transformation highlights BAR Afvalbeheer's commitment to evolving alongside its stakeholders.
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Case study originally published by Redkiwi:
June, 2025
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Added to Agency Inside:
February 28, 2026