Global AEM Migration: Seamless Transition from Legacy to Modern Touch UI

Philips Hue faced the challenge of migrating from a legacy Classic UI platform to a scalable Adobe Experience Manager (AEM) solution while maintaining continuous sales and user experience. iO Digital advised on a strategic transition that enabled the platform to support global markets without downtime. The project successfully transformed the digital presence, ensuring a smooth shift from outdated systems to a modern, user-friendly Touch UI experience. The result was a robust, scalable e-commerce platform that supported worldwide operations with minimal disruption.

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Case study originally published by iO Digital: February, 2024 ?
Added to Agency Inside: March 1, 2026