Global B2B Platform for Culinary Professionals: Aviko's Digital Transformation
Aviko, a global leader in potato products, faced the challenge of expanding their B2B reach to culinary professionals while maintaining a multisite, multilingual digital platform. iO Digital designed a scalable solution that enabled Aviko to launch 10 international websites in 12 months, enhancing brand visibility and lead generation. The platform incorporated a modern, user-centric design and integrated advanced features like headless architecture, ensuring seamless engagement across diverse markets. Key metrics included a 250% increase in sample requests and a 48% rise in organic visitors in 2022, demonstrating the success of the digital transformation. By tailoring communication to chefs, Aviko strengthened its connection with end users, positioning itself as a top-tier digital service provider for its customers.
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