Gloobles: Enhancing Traveler Experience with Personalized Itineraries
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Gloobles, a global content platform for travelers, aimed to improve user experience by creating a more intuitive and visually consistent interface. The project involved a technical audit to ensure stability and performance, followed by the development of a personalized 'Mijn Omgeving' for users to save tips and access exclusive content. A subscription model was introduced, offering premium itineraries and benefits through integration with Mollie and Fidelity. The roadmap was structured in Jira to prioritize features and releases, ensuring a smooth transition from a free platform to a paid service.
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Case study originally published by Van Ons:
February, 2026
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Customer: cultuurmonitor.nl