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GTT Aligns Sales & Marketing with Marketo

Brand
GTT
Platforms
Marketo (Adobe)
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GTT faced siloed sales and marketing functions, needing to scale demand generation. Youwe facilitated a platform audit and training, optimizing lead nurturing and website forms with Marketo. The solution improved alignment, efficiency, and inbound lead conversion. GTT now leverages Marketo to streamline processes and drive growth.

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Case study originally published by Youwe: February, 2025 ?
Added to Agency Inside: March 5, 2026

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