Helan's Strategic Campaign Drives 3x More Applications

Helan faced a tight job market and needed to attract skilled candidates. iO Digital developed a three-layer campaign focusing on employer branding, optimization, and results. The strategy included targeted ads, personalized messaging, and a broad audience reach. The campaign led to a 3x increase in applications and a strong employer brand. The result was a significant boost in hiring efficiency and a solid foundation for future recruitment.

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Case study originally published by iO Digital: April, 2024 ?
Added to Agency Inside: March 4, 2026