JOZO's 60s Revival: Instagram, YouTube, Facebook Campaign Success

JOZO's 60s Revival: Instagram, YouTube, Facebook Campaign Success JOZO partnered with Afdeling Online to revive their 1960s aesthetic, leveraging Instagram, YouTube, and Facebook for a 360-degree campaign. The initiative reached 1.97 million people on Facebook and over 10 million views on YouTube in Nederland and België. Afdeling Online crafted a creative ode to JOZO's heritage, blending nostalgia with modern relevance through social media, billboards, influencers, and winacts. The campaign successfully engaged the target audience, with the client praising the strategic execution and data-driven approach. The result was a vibrant, impactful campaign that resonated with both nostalgic and contemporary consumers.

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Case study originally published by Afdeling Online: February, 2025 ?
Added to Agency Inside: March 6, 2026