Maxeda DIY App Boosts 3.1M Installs & 4.6 Stars

Maxeda DIY sought to enhance their loyalty program by creating a mobile app that offered personalized benefits and real-time access to products. WeAreBrain rebuilt the app with a new CMS, improved UX, and a modern design, ensuring seamless integration across Android and iOS platforms. The result was a 3.1 million install milestone with the iOS app receiving a stunning 4.6-star rating. Luuk Roestenberg, former manager at Maxeda DIY, praised the app's ability to provide consumers with real-time access to 200,000 products, enabling easy ordering and collection across 334 group stores in the Benelux.

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Case study originally published by WeAreBrain: August, 2025 ?
Added to Agency Inside: March 5, 2026