MIND's Google-Optimized Mental Health Platform: Bridging the Gap
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Nearly 40% of Dutch people will face mental health challenges, yet fragmented information made access difficult. With Ministry of Health funding, Stichting MIND created a digital platform featuring tailored portals for diverse audiences, optimized for Google visibility. Harborn Digital collaborated with MIND staff and end users to develop a structure that maximized searchability and engagement. The platform now serves as the leading mental health resource in the Netherlands, leveraging Google's algorithmic strengths to drive organic traffic and user interaction. The initiative successfully reduced stigma and improved access to reliable information, demonstrating the power of targeted digital strategies.
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Case study originally published by Harborn Digital:
February, 2026
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