Modernizing Digital Presence: 1,2,3 AutoService's Strategic Social Network Reimagining

Doyen sought to modernize its digital communication to enhance brand visibility and drive online appointments. iO Digital crafted a tailored strategy, creating editorial calendars and content for each of 1,2,3 AutoService's four sub-brands, aligning their voices with authentic brand identities. This approach not only strengthened Doyen's market presence but also boosted engagement and customer loyalty. By integrating competitive analysis and quick-wins, the solution laid the groundwork for a sustainable digital marketing foundation. The result was a more cohesive online presence, attracting new customers and fostering long-term relationships.

View the full case on the agency site
Original write-up, full visuals, full context.
Visit full case study
Case study originally published by iO Digital: December, 2023 ?
Added to Agency Inside: February 28, 2026