Quooker's Magento 2 PIM Digital Transformation
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Quooker transformed from a B2B manufacturer to a B2B2C company by adopting Magento 2 and a PIM platform, enabling seamless global expansion. The platform enhanced data quality, user experience, and channel integration, driving traffic to reseller networks and closing channel conflicts. The result was rapid international growth, with Quooker now serving over 110,000 units globally through a unified online presence. The digital transformation allowed the company to bypass traditional distributors, directly engaging consumers and expanding its market reach.
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Case study originally published by Youwe:
July, 2025
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Added to Agency Inside:
March 4, 2026