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Replatforming Drupal Shops to a Dedicated E-Commerce Platform for Favorite Gifts

Brand
Unknown
Platforms
Drupal
Industries
Technology & SaaS
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Favorite Gifts faced the challenge of managing four distinct brands with a vast, customizable product portfolio across multiple Drupal-based e-commerce platforms. The goal was to create a unified, scalable, and user-friendly shopping experience in minimal clicks. iO Digital re-platformed the platforms using Adobe Commerce, implementing a micro front-end architecture for seamless UX and AWS services for scalability. The result was a streamlined, personalized shopping experience that enhanced customer engagement and operational efficiency. The platform now supports all four brands with a cohesive, intuitive interface, enabling faster and more personalized product selections for shoppers.

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Case study originally published by iO Digital: September, 2024 ?
Added to Agency Inside: March 4, 2026

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