Revamping Global Diet Quality Hub: UX & SEO Optimization for Gallup, Harvard, and GAIN
This case study highlights the strategic enhancement of the Global Diet Quality Project's website, focusing on user experience, accessibility, and search engine optimization. WeAreBrain conducted a comprehensive audit to improve navigation, branding, and content visibility, ensuring the platform effectively serves a global audience. Key improvements included streamlined interfaces, enhanced accessibility features, and optimized SEO for resources like the Diet Quality Questionnaire (DQQ). The outcome was a more intuitive, visually appealing, and search-optimized site that supports the project's mission of improving global diet quality. The audit also strengthened the website's ability to generate leads and drive engagement through targeted content and improved user interaction.
