Revamping ICE Headshop's Hyvä Platform for Enhanced User Experience
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ICE Headshop, the UK's largest CBD online retailer, sought to modernize their Hyvä platform while preserving their brand's original grunge aesthetic. Youwe recommended a full rebuild, addressing technical issues and enhancing user experience through a blended modern-organic design. The project resulted in improved performance, SEO optimization, and increased organic traffic. The new frontend offered a seamless, intuitive interface with advanced features, driving higher engagement and conversion rates. The overhaul also ensured long-term platform stability and scalability, positioning ICE Headshop for sustained growth in the CBD market.
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Case study originally published by Youwe:
February, 2025
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Added to Agency Inside:
March 4, 2026