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SEO AB Testing Boosts Lead Generation for LBS's Digital Expansion

Brand
LBS
Platforms
HubSpot
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DNZ LBS faced challenges in generating high-quality leads for their digital expansion. By implementing SEO AB testing, they achieved a 90% target growth in 8 months, demonstrating the power of data-driven optimization. The strategy focused on enhancing platform performance, brand visibility, and lead quality through targeted content and user experience improvements. HubSpot CRM and CMS were instrumental in driving this growth, enabling LBS to effectively reach niche markets in recycling, agro, and food industries. The results highlight how strategic SEO experimentation can transform lead generation and support ambitious growth goals.

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Case study originally published by De Nieuwe Zaak: November, 2025 ?
Added to Agency Inside: March 2, 2026

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