Shopify Migration Powers NAKED Copenhagen's Sneaker Movement
Brand
Industries
After a diagnosis, NAKED Copenhagen reimagined its platform to scale a sneaker movement. By migrating to Shopify, the brand bypassed traditional limitations, enabling 15K products and 6 apps to reach a broader audience. Klaviyo integration enhanced community building, ensuring fairness against bots and preventing overselling through custom metafields. The result was a platform that empowered women to define sneaker culture, aligning with the brand’s tagline ‘Supplying girls with sneakers.’ The migration not only expanded accessibility but also positioned NAKED Copenhagen to grow sustainably in the competitive ecommerce space.
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Case study originally published by Ask Phill:
March, 2025
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Added to Agency Inside:
February 28, 2026