Van Hoecke's GDPR-Compliant CMP: Cost Efficiency & Centralized Banners
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Van Hoecke faced the challenge of creating GDPR-compliant cookie banners for 24 domains while maintaining a consistent user experience. iO Digital implemented an all-in-one CMP that centralized management, ensured compliance, and reduced costs through streamlined operations. The solution enabled efficient tracking without compromising privacy, offering a scalable framework for future expansion. Van Hoecke's B2B approach, supporting 16,000 unique products and 9000 active clients, highlights the importance of adaptable, secure digital solutions. This case demonstrates how a centralized CMP can balance regulatory requirements with operational efficiency.
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Case study originally published by iO Digital:
March, 2024
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Added to Agency Inside:
February 28, 2026
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