Amsterdam's User-Centric Innovation: A Collaborative Journey to Inclusive Digital Transformation

Gemeente Amsterdam faced the challenge of integrating user-centric design across all its digital channels to enhance service quality, inclusivity, and accessibility. Koos partnered with them to foster a sustainable, co-creative culture where staff could tackle complex societal challenges from within. By combining strategic collaboration with tailored training and workshops, they developed practical solutions that now drive meaningful change in the municipality. The approach leveraged the 'double diamond' design methodology, focusing on both internal processes and external user engagement, resulting in a more inclusive and efficient service ecosystem. This partnership not only improved digital accessibility but also empowered staff to innovate and adapt to evolving societal needs.

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Case study originally published by Koos: December, 2025 ?
Added to Agency Inside: March 14, 2026