Amsterdam & Slavernijverleden: Social Media Campaign
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Ontwerpwerk designed a strategic social media campaign for Amsterdam to highlight the city's role in the transatlantic slave trade, using visually compelling content to educate and engage residents. The project involved creating engaging, accessible materials that aligned with the municipality's commitment to historical awareness. The campaign successfully increased public understanding of Amsterdam's complex history while fostering community dialogue. The design approach focused on simplicity, clarity, and emotional resonance, ensuring the content was both informative and impactful. The result was a powerful visual narrative that enhanced the city's cultural identity and educational initiatives.
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Original write-up, full visuals, full context.
Published around:
July 24, 2023
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Added to Agency Inside:
March 25, 2026
