Brand + Platforms + Outcome
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Adwise optimized over 200 search campaigns into 21 concise ones, leveraging Google Ads Machine Learning for efficient management and strategic targeting. Campaigns now allocate 20% of budget to high-performing product categories, boosting traffic by 60% pre-lockdown and 40% post-lockdown. Revenue from Google Ads grew by 35% year-on-year, with additional budget allocated to prioritize lower-priority campaigns. The result? A 20% increase in overall sales, demonstrating the power of data-driven optimization.
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Published around:
April 5, 2023
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Added to Agency Inside:
March 25, 2026
