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Bravo's Guest-Freedom Brand Revamp in North Brabant

Agency
Ontwerpwerk
Brand
Bravo
Platforms
None
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Bravo redefined its identity for public transport in North Brabant with a bold, guest-friendly brand name and visual identity. The new logo, featuring a heart and the word Bravo, emphasizes accessibility, comfort, and reliability. Key elements include Brabants rood, paars, and helderblauw colors, alongside a distinctive endorsement rule. The project successfully integrated 600 buses, 5500 haltes, and smart mobility solutions like bike rentals and shared cars into a cohesive, guest-friendly experience. The brand now communicates Brabant’s commitment to convenient, affordable, and sustainable transport.

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Published around: February 14, 2024 ?
Added to Agency Inside: March 25, 2026

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