CLEAR's Identity Transformation: From Airport App to Trusted Platform
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CLEAR transformed from a single-use airport app to a trusted identity solution used by 33 million people. Fueled designed a robust SDK enabling partners like LinkedIn and iOS to integrate CLEAR verification into their apps, enhancing brand perception and reducing fraud. The project focused on expanding CLEAR’s brand from a travel tool to an everyday essential, leveraging B2B2C integration to serve both end-users and enterprise partners. Results included rapid adoption, measurable fraud drops, and improved public perception of CLEAR’s identity verification capabilities.
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Published around:
October 15, 2025
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Added to Agency Inside:
March 25, 2026
