Custom Wood Shelf Configurator: Hout op Maat's Online Expansion
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Hout op Maat transformed their online presence by developing a product configurator that enabled customers to design custom wooden wall shelves. The solution integrated complex business rules, product variants, and price calculations, ensuring seamless user experience. By expanding from one product category to multiple offerings like 'custom tabletop' and 'custom door,' the platform achieved increased visibility and engagement through a multi-year marketing strategy. The configurator became a key driver of growth, allowing the brand to leverage digital channels effectively.
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Published around:
February 13, 2025
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Added to Agency Inside:
March 23, 2026
