De Prael & Wattie: Building Impactful Platforms for a Sustainable Future
ImpactCity aimed to connect startups, policymakers, talent, and investors by creating a platform that highlights innovative solutions like De Prael's sustainable brewing and Wattie's energy monitoring tools. The challenge was to cater to diverse audiences, from new entrepreneurs to established businesses, while ensuring clarity and engagement. By allowing users to choose their role—whether as a newcomer or an impact entrepreneur—the team designed a site that clearly communicates ImpactCity's mission, enables profile creation, and showcases its role in fostering sustainable innovation. The result is a platform that bridges gaps between impact-makers and stakeholders, driving growth and meaningful change. The project demonstrated Acato's ability to craft tailored solutions that align with both strategic goals and user needs.
