Four Paws Saves Lives: Global Pet Rescue
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Ogilvy partnered with FOUR PAWS to raise awareness about the crisis facing thousands of pets in Ukraine. The campaign highlighted the plight of 1.2 million displaced animals and encouraged global support through petsofwar.org. By leveraging social media and partnerships, the initiative raised over $2 million in donations, showcasing the power of collective action. The effort not only provided critical resources but also sparked international compassion, demonstrating how small acts can make a profound difference in the lives of vulnerable animals.
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Published around:
April 28, 2023
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Added to Agency Inside:
March 25, 2026
