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Hogeschool Leiden Modernizes Visual Identity

Agency
Ontwerpwerk
Platforms
None
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Hogeschool Leiden modernized its visual identity to reflect its focus on personal aspirations and societal innovation. The redesign addressed outdated branding, limited color palettes, and lack of consistency across departments. A design audit identified gaps in the existing identity, leading to a new, cohesive visual framework that enhances recognizability and accessibility. The project incorporated a timeless lettering style, Gantari, and optimized the logo for small formats, ensuring a unified and modern presence across all platforms.

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Original write-up, full visuals, full context.
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Published around: December 10, 2024 ?
Added to Agency Inside: March 23, 2026

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