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HubSpot Redesign for Visionplanner: 30% Conversion Boost

Brand
Visionplanner
Platforms
HubSpot
Industries
Financial Services
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Visionplanner, a leading financial software provider, partnered with Bright Digital to revamp their HubSpot website with a focus on conversion rate optimization. The project involved a comprehensive redesign of the homepage, product pages, and landing pages, along with SEO enhancements. By leveraging FlowMapp for strategic planning and user-centric design, Bright Digital created a more intuitive and engaging platform that increased lead generation by 30%. The redesign prioritized user experience, incorporating custom visuals and interactive elements to align with Visionplanner’s brand identity. The collaboration resulted in a more effective digital presence, driving higher engagement and conversion rates for the client’s target audience.

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Original write-up, full visuals, full context.
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Case study originally published by Bright Digital: May, 2025 ?
Added to Agency Inside: March 14, 2026

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