Huiskes-Kokkeler's Data-Driven Maintenance Flow Boosts Online Appointments by 45%

Huiskes-Kokkeler faced challenges with irrelevant maintenance appointments, often scheduled based on fixed intervals rather than actual vehicle usage. By collaborating with Datamotive, they implemented a data-driven maintenance flow that connects vehicle data with customer journeys, enabling more timely and relevant appointments. This approach reduced friction and improved customer experience, resulting in a 45% increase in online planned maintenance appointments. The solution leveraged Datamotive's expertise in data extraction and structuring to create a seamless, customer-centric maintenance process.

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Added to Agency Inside: March 27, 2026