JouéClub Unifies Purchases with Proximis

JouéClub, a French toy retailer, faced challenges with its fragmented online presence, managing 220 independent websites that created a complex customer journey. SQLI helped centralize their offerings through Proximis, enabling a unified shopping experience across web and physical stores. The solution prioritized a mobile-first strategy, ensuring accessibility everywhere. By harmonizing the purchasing experience, JouéClub improved brand growth and customer satisfaction. The platform's smart order management engine allowed seamless integration of web2store and store2web capabilities, fostering a cohesive, customer-centric approach. The result was a simplified, unified experience that strengthened brand loyalty and operational efficiency.

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Published around: February 21, 2025 ?
Added to Agency Inside: March 23, 2026