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Revamp Sales Website with WordPress & AB Testing

Agency
Stuurlui
Brand
Unknown
Platforms
WordPress
Industries
Technology & SaaS
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Stuurlui revamped a sales website with WordPress, addressing multiple blocks and AB testing challenges. The old site had many blocks, making it hard to manage. They wanted to improve AB testing and flexibility. The solution involved separating the app and site, creating wireframes, and focusing on the subscription block. The team conducted brainstorming sessions to define the site structure and design. They created wireframes and designs, ensuring uniformity while maintaining flexibility. The subscription block received extra attention, leading to improved conversion rates and user experience.

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Published around: March 18, 2025 ?
Added to Agency Inside: March 22, 2026

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