Online Flow Optimization for Elderly with CSI Web App

CSI Service faced challenges with high phone calls during application processes, prompting a redesign of their online flow. By dividing the process into orientation and application phases, they enhanced user experience, offering clear product images, cost breakdowns, and customizable information sharing. The web app simplified steps, with green checkmarks for completed sections, encouraging users to finish their applications. The solution improved accessibility for elderly users, their families, and caregivers, reducing reliance on phone support. The result was a more efficient, user-friendly platform that boosted online application success rates.

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Published around: May 2, 2023 ?
Added to Agency Inside: March 25, 2026