Optimize B2B/B2C Growth with Dynamic Personalization

Warmteservice, a Dutch heating and energy solutions provider, implemented a comprehensive CRO program to enhance conversion rates and customer experience across its digital platform. By leveraging SQLI's advanced experimentation and personalization tools, the company optimized the full customer journey, from homepage to checkout, across desktop and mobile. The program focused on improving usability, login performance, and funnel clarity, driving measurable business impact and accelerating digital maturity. Through a structured 6-step approach, Warmteservice achieved significant improvements in conversion rates, average order value, and user engagement, demonstrating the power of data-driven optimization and continuous improvement.

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Added to Agency Inside: April 8, 2026