Optimizing Recruitment Campaigns on Meta for a Roof Repair Service

ATTILA, a French roof repair company, faced challenges in recruiting local agents and technical staff. Our campaign used a video for awareness and a carousel with a lead form on Meta, despite restrictions like no age/gender targeting and limited location settings. The strategy focused on reaching a broad audience aged 18-65+, leveraging content to drive engagement and conversions. The campaign aimed to generate high-quality leads while adhering to platform constraints, ultimately boosting their recruitment efforts. The approach balanced creativity with platform limitations to achieve measurable results.

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Published around: October 30, 2025 ?
Added to Agency Inside: March 22, 2026