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Pure's Shopify Multi-Region Setup: Seamless Currency & Geo Redirect

Agency
Swanky
Brand
Pure
Platforms
Shopify
Industries
Retail & E-commerce
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Pure, a London-based startup, needed to optimize their Shopify store for multi-currency and multi-region sales. Swanky implemented geo-location APIs and multi-currency selectors to ensure users were redirected to the correct store based on their location. This solution improved conversion rates and streamlined international sales. The result was a more efficient and user-friendly experience for customers in Europe, the USA, and Australia. Pure's brand and Shopify platform benefited from this technical optimization.

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Original write-up, full visuals, full context.
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Published around: June 6, 2018 ?
Added to Agency Inside: March 26, 2026

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