Revamped Customer Journey for Meerdanlicht with Magento 2 Enhancements
Meerdanlicht, a leading supplier of lighting solutions, underwent a comprehensive redesign to enhance their online shopping experience. After three audits—technical, SEO, and CRO—their Magento 2 platform was upgraded to ensure optimal performance and customer engagement. The new design focused on improving both aesthetics and conversion rates, with 10,000+ products and 3 key links integrated to drive traffic and sales. Technical improvements included removing outdated third-party modules and implementing custom code for a more reliable and efficient platform. Key integrations with Yotpo, Monta Packaging, and Exact Online ensured seamless logistics and customer loyalty. The redesign also introduced dynamic delivery times and grouped product displays, creating a more intuitive and engaging shopping experience.
