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SAP CX Omnichannel for Hansgrohe

Agency
SQLI
Brand
Hansgrohe
Platforms
None
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Hansgrohe implemented an SAP CX omnichannel platform to streamline global operations, enabling efficient product data management and multi-channel distribution. The solution integrated Celum as DAM, Adobe Indesign, and Werk II print to create a unified digital ecosystem for spare parts, print specifications, and internal research. By centralizing product data and media assets, Hansgrohe improved accessibility for retailers, plumbers, and customers while maintaining consistent product information across all channels. The platform significantly enhanced operational efficiency and customer experience through agile implementation and scalable capabilities.

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Published around: February 21, 2025 ?
Added to Agency Inside: March 23, 2026

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