Spanish Agency's First Super Bowl Ad: DAVID Madrid's Campaign (50 Years Since Moon Landing)
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Turkish Airlines became the first Turkish brand to advertise at the Super Bowl, and DAVID Madrid's campaign marked the first ever Super Bowl ad by a Spanish agency. The campaign urged viewers to 'Widen Your World,' celebrating 50 years since the moon landing. The ad, featuring a bold, global vision, resonated with audiences, highlighting the brand's commitment to breaking geographical barriers. The campaign's success underscored the power of cross-cultural storytelling, positioning DAVID Madrid as a pioneer in global advertising. The ad's innovative approach and emotional impact solidified its place as a landmark in the industry.
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Published around:
April 15, 2020
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Added to Agency Inside:
March 26, 2026