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Stand Red AR Experience: Bob Paisley's Legacy

Agency
Monks
Platforms
None
Industries
Technology & SaaS
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Stand Red collaborated with Octagon and Standard Chartered to create an immersive AR experience of Liverpool FC legend Bob Paisley, allowing fans to step into the fabled Boot Room and engage with his legacy through interactive artifacts and films. The project brought a tangible connection to the club’s iconic manager, offering fans a unique blend of historical context and digital engagement. The experience, featuring 400 hours of meticulous filming with 200 facial shapes and 200,000 hair follicles, delivered an authentic portrayal of Paisley’s influence. The initiative resonated deeply with fans, who shared the experience on social media, highlighting its emotional impact and lasting appeal.

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Original write-up, full visuals, full context.
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Published around: July 27, 2024 ?
Added to Agency Inside: March 24, 2026

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