Stanley Tucci Celebrates S. Pellegrino in San Pellegrino Terme
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In a campaign celebrating the origins of S. Pellegrino, Stanley Tucci, an Academy-Award nominee, experiences the beverage's cultural significance in San Pellegrino Terme. The spot highlights how food and drink enhance memorable moments, showcasing the brand's connection to Italian heritage. The campaign leverages Tucci's influence to deepen audience engagement with the product. The project successfully elevated the brand's visibility through authentic storytelling and cultural relevance.
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Published around:
January 10, 2023
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Added to Agency Inside:
March 25, 2026