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Stonewall's 'Proud Mistletoe' Campaign: Uplifting Message Against Homophobic Hate Crimes

Agency
Ogilvy
Brand
Stonewall
Platforms
None
Services
Branding & Creative
Industries
Media & Entertainment
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Stonewall and Ogilvy UK collaborated to create 'Proud Mistletoe,' a holiday-themed campaign challenging homophobic hate crimes. The film showcases couples embracing love through traditional mistletoe kisses, urging viewers to 'kiss hate goodbye.' The campaign successfully raised awareness and fostered inclusivity, highlighting Stonewall's commitment to combating prejudice. By leveraging emotional storytelling, the initiative sparked conversations about love and acceptance, ultimately amplifying its message across UK audiences.

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Published around: October 4, 2022 ?
Added to Agency Inside: March 25, 2026

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