Sunbrew: Vitamin D Boost for a Sunlit Day
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DAVID Miami crafted a memorable campaign for Corona's Sunbrew, a 0.0% alcohol beer that delivers Vitamin D. The film, set in a sunlit beach, showcased the sun as a vital source of life, positioning Sunbrew as a perfect companion to a day in the sun. The campaign highlighted the product's unique health benefit, appealing to consumers seeking natural wellness. The result was a viral success, with Sunbrew becoming a symbol of health-conscious drinking. The project demonstrated Ogilvy's ability to blend creativity with strategic health messaging.
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Published around:
January 10, 2023
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Added to Agency Inside:
March 25, 2026
