The Telegraph's Engaged Users Surge: 3.2M in 3 Months
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The Telegraph faced a challenge as digital readers only 3% were engaging, with 15% returning to the site. Fetch leveraged data from news, finance, and travel to create personalized experiences across devices and channels. By implementing targeted app downloads, re-engagement initiatives, and ROI-driven strategies, the brand achieved 3.2 million engaged users in less than three months, significantly boosting user retention. The campaign highlighted the power of data-driven insights in transforming audience engagement and driving measurable results.
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Published around:
March 6, 2023
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Added to Agency Inside:
March 27, 2026
